Premium Members, click here to access this interview in the premium area.

Nidhi Dahiya of www.nidscreations.com is a self-proclaimed workaholic. In addition to a full-time day job, she has built a wonderfully successful photography business where she focuses on what looks like… a bit of everything: from headshot and branding photography to families and seniors.

She tells me her business has grown substantially in the last five years — going from $30,000 as a shoot and burn photographer to $762,000 in sales for 2021!

She's a one-person studio and aims for a $1Mil turnover in 2022.

I had no idea how she was doing it all, but in this interview, she shares how to make it easy for her clients to buy and that she is laser-focused on only doing things with the most significant ROI and what makes her heart happy.

Here's some more of what we cover in the interview:

  • Managing a full-time day job and a photography business
  • How long into learning photography did Nidhi decide to convert it into a business
  • Finding ways to run a photography business without sacrificing health
  • How to transition into studio-only portrait photography
  • A new pricing structure after shifting to a different photography genre
  • How to bring in more clients
  • Nidhi's target market
  • Why Nidhi doesn't post pricing on her website
  • Nidhi's inquiry process
  • Setting expectations during the sales consultation
  • Nidhi's pre-payment bonus
  • Mini sessions
  • Why Nidhi is a big advocate of meeting people in person
  • How Nidhi started her Facebook group
  • The importance of being strategic with marketing your business
  • Nidhi's Facebook strategies
  • SEO strategies
  • Soliciting Google reviews from clients
  • How Nidhi attracts automatic referrals
  • Outsourcing retouching
  • Attaining a $1M turnover in 2022
  • Dealing with pricing and cost of goods when offering painted portraits
  • How Nidhi generates 10k daily mini-session sales
  • Nidhi's mentoring and Facebook groups
  • Is it okay to quit your day job to go full-time with your photography business

Nidhi Dahiya Photography Podcast

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus special member-only interviews.

What made the biggest difference for me in business is connecting with my clients on a deeper level. – Nidhi Dahiya

You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online.

Seriously, that's not all.

In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

Nidhi Dahiya Photography Podcast

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Nidhi shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, and what you plan to implement in your business as a result of what you heard in today's episode.

I'm very strategic about my time. It looks like I do a lot singlehandedly but I only do things with the biggest ROI and what makes my heart happy. – Nidhi Dahiya

If you have any questions that I missed, a specific question you’d like to ask Nidhi or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

Nidhi Dahiya Photography Podcast

iTunes Reviews and Shout-outs

Each week I check for any new iTunes or Google reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes and Google are the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.

If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.

Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.​

The Course Page is Live and Available NOW!

If you attended the live training on profitable ebook projects or purchased access since then, the course page is now live and available to you.

To access the course page, you need to log in (in the footer area on any page of the PhotoBizX website) and look under the PREMIUM menu to find the course page.

I'll be recording a follow-up interview with Katie in the following weeks where I put any questions you might have to her. If you do have any follow up questions after working through the course material or live presentation recording, please let me know.

Don't have access to the Book Projects Course and want to implement this incredible marketing strategy into your photography business? You can get access here: Profitable Book Projects for Photographers.

Enrolment is Open!

Did you hear the interview with Holly and Marika who both completed the last Embark photography challenge and LOVED it!

Well, the next Embark course will run from May 2022 until October 2022, with enrolment opening on April 20, 2022.

You can find more details here: https://photobizx.com/embark

And if you're unsure… Embark is a challenge-based 6-month interactive dog photography course, with feedback on your challenge submissions directly from Craig and Charlotte.

This isn't just a set of 12 photo challenges… in this educational course, you will learn how to shoot a range of dog photos. Directly resulting in your skills improving in leaps and bounds, plus a library of shot ideas filed away in your brain, ready to pull out while you're out shooting to help you create all-important variety.

Numbers are capped and we'll be opening enrolment to people who have registered their interest first!

Nidhi Dahiya Photography Podcast

Links to people, places and things mentioned in this episode:

Nidhi Dahiya Photography Podcast

Thank you!

Thanks again for listening and thanks to Nidhi for sharing her thoughts, ideas and experiences on growing her business by being laser-focused on ROI and doing what makes her happy.

Every time I meet a client, my motivation is I want them to be able to spend money with me. – Nidhi Dahiya

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

Thanks and speak soon
Andrew