Build a profitable photography business
Listen to the Experts. Learn from the Pros.
Proven strategies from PBX podcast host Andrew Hellmich and his guests
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Let me hand-pick an interview for you
With hundreds of interviews to choose from, where to start can be totally confusing! Let me make it super easy for you!
Click on the button below, answer a few questions, takes less than 30 seconds – I'll come back with the best episodes to start with FOR you.
And yes, these are truly hand picked by me for you – no automation involved.
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Start with these recommended PBX podcast interviews
You don't want my personal help with a couple of hand-selected interviews? Instead, click the button below to check out a page of my favourites.
Interviews that have most affected the businesses of listeners and members.
Fer Juaristi
Kirsten Lewis
Sue Bryce
Jonas Peterson
Ben Chrisman
Noridca Photography
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What's the PhotoBizX Podcast all about?
Join me, as I interview successful photographers from around the world to uncover the facts about running wedding, portrait, pet and headshot photography businesses for profit. You'll hear photographers share more than you've ever heard them share before.
Photographers including Jonas Peterson, Fer Juaristi, Sue Bryce, Ryan Brenizer, Peter Hurley, Gabe McClintock, Luisa Dunn, Ana Brandt, Nordica Photography, Jerry Ghionis, Ben Chrisman, Amy and Jordan, Two Mann Studios plus tons more.
Photographers reveal exactly what they do in their business and how they do it. This is your perfect chance to learn what you don't already know, to shortcut your road to success and save you heartache from some of the tough lessons ahead.
Learn what's working right now – from Facebook and Instagram Ads, Google Ads, SEO, pricing, customer service, referrals, third-party marketing, messenger bots to bridal expos, networking and referrals.
Discover the exact way to market, advertise and promote to attract wedding, portrait, pet and headshot clients every day. Learn pricing, sales techniques, to add on, up-sell or not, what to do when the phone rings and what the experts do when it doesn't.
It's not only photographers! Other guests include leaders in the fields of social media, on and offline marketing, advertising, branding, accounting – all offering real advice aimed squarely at being a successful photographer.
647: Ben Potter – How Fundraising Replaced Facebook Ads in His Portrait Studio
In this episode, I’m chatting with Ben Potter from BP Portrait Art in Melbourne — a photographer who has quietly built one of the most profitable and systemised portrait studios I’ve seen. Ben shares how he moved away from Facebook ads, why community fundraising became his most reliable lead source, and how trusting the numbers — not emotions — transformed both his sales and his confidence. We dig into pricing psychology, strong offers, automation, and why messy action beats waiting for the perfect plan every time. If you’re serious about building a photography business that’s profitable, repeatable and far less stressful to run, this conversation will challenge how you think about growth — and what actually drives it.
646: Brittni Schroeder – How to Streamline, Systemise and Scale Your Photography Studio
If you’ve ever felt stuck doing everything yourself in your photography business — constantly emailing, reminding, scheduling, following up — this episode will feel like a breath of fresh air. In Episode 646, I’m joined by Brittni Schroeder, a former high-end photographer who built one of the most in-demand senior portrait brands in her area… before discovering her true strength: helping business owners streamline, systemise and scale through smarter automation. Brittni breaks down the exact systems and small, strategic changes that free up your time, improve your client experience, and increase profitability — without adding more work to your plate. We dig into: • The three funnels every photographer needs to grow • What to automate (and what should always stay personal) • The surprising signs you’re ready to scale • Why email lists outperform social media every single time • How SOPs, scheduling tools and simple workflows can transform your studio overnight Whether you're shooting solo, running a busy studio, or bringing on associates… this episode will show you how to build a photography business that finally feels sustainable, profitable and in control.
645: Stacey Brown Randall – The Referral System Every Photography Business Needs
Referrals are one of the most powerful growth levers in a photography business — yet most photographers treat them like something mysterious or magical that “just happens” when the work is good enough. In this conversation, Stacey Brown Randall dismantles that myth completely. She explains why great photos and happy clients don’t automatically lead to consistent referrals… and why the missing link is almost always the client experience itself. Not the workflow, not the quality of the images — but how clients feel at every stage of working with you. Stacey shares the simple shifts photographers can make to turn happy clients into referring clients — without scripts, awkward asks, discounts, or gimmicks. From identifying “referral hot zones” to planting subtle referral seeds, to using handwritten notes and thoughtful touch points that genuinely make clients feel seen… she lays out a new way to think about referrals that’s grounded in connection, not tactics. If you’ve ever wondered why your clients say they love you but rarely send people your way — or if you want to build a business that grows through trust, reputation, and genuine word-of-mouth — this episode will change how you approach your client experience.
644: Bruce Vincentiis – From YouTube Tutorials to a Luxury Hotel Photography Business
Luxury hotel photography isn’t a niche most portrait or wedding photographers ever think about — but after hearing Bruce Vincentiis’ story, you might see it differently. Bruce went from teaching himself photography through YouTube tutorials in Asian internet cafés to becoming an approved photographer for brands like Marriott, Accor, and Hyatt. In this episode, he opens a window into a world most photographers never get to see — the relationships, expectations, and opportunities behind photographing some of the world’s most beautiful hotels. You can explore his work at https://bdv.photography
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What if you were given a roadmap to quit your day job and do what you love? Or some direction on how you can raise your kids, find structure, book more than free sessions and create a real photography business. A business with consistent income, a marketing plan, a profitable price list and real, paying clients.
Sounds pretty awesome. And honestly, you can do this.
I've been doing this for twenty years but I'm not the one you'll be learning from. I started PhotoBizX because I WISHED THERE WAS SOMETHING LIKE THIS WHEN I STARTED MY PHOTOGRAPHY BUSINESS.
Grab the $1 Trial Membership for 30 Days and put me to the test.
Be ready, to be surprised by what's shared in these interviews and inside the Members Facebook Group.
I want to go on and on about the people in this group, the resources, and the material Andrew covers, but I will stop! Honestly, if this goes up as a review, and you read only one line, read this one! Andrew is probably the most influential person I have ever met in regards to my business.
James WhiteAndrew Hellmich goes above and beyond, time and again, to ask the business questions that we all wish we could ask. This podcast is full of actionable advice from all sorts of working photographers. The corresponding FB group is one of the best groups I am involved with.
Alison Lapczuk from CanadaI have launched my first Facebook ad and it still has 3 days to go. I live in a rural part of New Zealand’s south island so my reach is not huge but having said that, I have people wanting to drive for 4 hours to come and see me. It’s incredible.
Natasha ChadwickAlready in a month’s time since implementing ideas from PhotoBizX I have generated more bookings and more revenue than I have in months. This moth may truly be my best business month since I started over 3 years ago!
April SovaI absolutely love this community! I have never seen a group that proactively builds each other's businesses.
Duane BorbaSeriously the best photography business podcast out there. If you want to improve your business this is the podcast for you… If you run a Photography business you need to be listening to the photoBizX podcast!
Trey WickYour podcast is the most impressive thing I've come across on the internet. It's completely blown me away. I may not have to quit photography anymore because of the stress. Totally best thing I've done is sign up for the premium membership.