I thought it would be helpful to create a resource page that you can use to find software, products and camera gear that gets mentioned in the interviews rather than go hunting through episodes to find what you heard mentioned. I’ll keep adding to it as I learn more from interviewees and you’ll notice that in the future I will reference this page quite often in the podcast. You can bookmark the page for future reference.
Courses and Tutorials
The FB Ads course for Photographers is a proven system to generate more leads, bookings and sales. It was taught to me and PhotoBizX listeners by photography coach Bernie Griffiths on the podcast – over 3 seperate episodes.
If you're looking for a change in style, genre, want to try new locations, attract a different kind of clients, follow the course and instantly attract your people. It sounds crazy but it's that easy.
Are you looking to set up or modify your price list for more profit?
Join Mindset and Photography Coach, Johl Dunn as he coaches you on how to create the perfect price list for your business. A price list built to increase your profits by naturally leading your client to your preferred products – no matter your sales experience.
It's well known that In Person Sales (IPS) generally outperform Online Sales but IPS isn't for everyone!
For some photographers, online selling is a better fit either all of the time or at least for some sessions – like it is for me.
Family and portrait photographer Nick Peel has developed a strategy that has him averaging $1000 sales – all online! And he's sharing everything from start to finish in this step by step course. This masterclass teaches you a proven system to generate more consistent and higher online sales for your photography business.
Join LinkedIn expert and photography business coach, Jeff Brown, in this four-part coaching series and learn how to set up, optimise and dominate your photography market with LinkedIn.
BONUS: In addition to the training, you also receive a bonus LinkedIn Guide and Worksheet to keep you on track and with a plan to keep moving forward with LinkedIn.
Are you looking to expand your lead generation beyond FB Ads?
Join Kim Hamblin's masterclass on booking unlimited clients from expos. In this training, learn the exact process to master lead generation and bookings from expos.
Kim Hamblin (interviewed on Episode 420) built her photography business to a revenue of $500k! She's been utilising expos as a lead generation source since 2013.
Join successful working photographer and business coach, Katie Kolenberg (interviewed on Episode 112, Episode 402 and Episode 470) as she shares how to set up and run your own profitable book project. This training has everything you need and nothing you don't, to make your photography lead generation, bookings and sales that much easier and make a ton of profit.
Join John Glaser's Facebook and Instagram Lead Ads Training for Photographers as he shares his exact steps for creating a well-performing lead ad — from basic ad copy, to set up, automation, and creating high-paying clients from your leads. His Facebook and Instagram Lead Ad tactics have been so successful and tested…he's opened a second studio in New York City!
John Glaser (interviewed on Episode 433 & Episode 453) has exceeded USD$500k and is on track for USD$1M. Almost all his clients come from Facebook and Instagram Ads.
If you've always wanted to know how to run a profitable photography competition, this is your chance.
Join Ally as she shares how to guarantee more bookings and sales using Facebook competition. Ally Stuart-Ross (interviewed on Episode 465) started her new photography business in 2020, amid the pandemic. Today, she’s thriving and profitable! Ally's last Facebook Competition received over 350 entrants and resulted in thousands of pounds of income.
If you've always wanted to photograph pets profitably and cut out all the trial and error, this is your chance.
Join successful working photographer Kirstie McConnell (interviewed on Episode 265) as she shares how to set up and run your own Pet photography business. This training is perfect for wedding and family photographers looking to add pet photography to their offerings OR a photographer looking to go all in with pet photography. The PRIMARY focus of this course is how to profit from pet photography super fast.
Do you need a photography website that works?
Join LinkedIn expert and photography business coach, Jeff Brown (interviewed on Episode 261, Episode 313, and Episode 425), and learn how to convert more website visitors into paying clients who love you and your photography. This is your perfect chance to have Jeff show you his exact steps for creating a high-performance, lead-converting website.
Join Audra Harris (Episode 530) and turn your photography purchasing appointments into profitable sales conversations with this Sales Masterclass. If picking up the phone to qualify your leads makes you cringe, feel nauseous, sweaty or nervous… If you've always wanted to be better at calling leads, OR YOU HAVE A STAFF MEMBER who needs to be better, don't miss this training.
Join Audra Harris (Episode 530) for a masterclass on qualifying photography leads effectively. Learn proven strategies to convert leads into bookings and identify high-potential clients. Improve your confidence and skills in calling leads for better business outcomes. Whether you're hesitant about lead qualification or want to enhance your team's abilities, don't miss this opportunity.
Learn the essential skill of sales to thrive in your photography business. Don't miss the opportunity to master effective sales techniques with Mark Rossetto, one of Australia's leading photography business coaches. Say goodbye to the discomfort of selling and hello to enjoyable, profitable sales experiences for both you and your clients. Join now to discover the exact steps for generating the best sales with your photography.
Join Johl Dunn and Jacinta van Eijk of JD Mindset Coaching, together with Andrew Hellmich, as they reveal powerful marketing strategies for photographers, utilizing partnerships with schools, charities, etc. to generate leads without relying on social media or paid ads. Learn how to build a database, create voucher packs, follow up with organizations, and implement a system to maximize your business potential.
Join Brianna Shrader (Episode 484)and transform your client attraction effortlessly! Discover the power of AI to pinpoint your ideal clients and create captivating content that converts. With Brianna's guidance, learn proven strategies to elevate your photography business confidently. Register now and receive 20 AI prompts for instant content creation and more! Don't miss this exclusive opportunity to build your client magnet and unlock the secrets of AI marketing.
AI-Powered Marketing for Photographers
Session 2 — Mastering Lead Magnets, Copywriting & Newsletters
Transform your photography business with AI-driven marketing in this masterclass by Brianna Shrader (Episode 484). Learn to create irresistible lead magnets, write compelling copy that converts, and build a loyal following through engaging newsletters. Plus, access exclusive AI prompts designed to supercharge your marketing efforts and turn followers into paying clients. Don't miss this opportunity to discover the secrets to turning casual viewers into committed clients.
Unlock the power of AI to transform your photography business in this masterclass with Brianna Shrader (Episode 484). Learn to attract high-quality leads, set profitable prices, and boost your website’s visibility through AI-powered strategies. Plus, discover essential AI tools to streamline your workflow and elevate your online presence, all while accessing exclusive prompts designed to accelerate your success. Don't miss this opportunity to unlock the full potential of AI for your photography business.
Join Laurie Brown's “40 Over 40” Portrait Campaign Masterclass (Episode 550) and learn to attract high-value clients by creating empowering portrait experiences for women over 40. This course will teach you step-by-step marketing and pricing strategies, storytelling techniques, and how to design luxury sessions that generate referrals and boost profits. Whether you photograph women, families, pets, or other niches, this proven strategy will help you build lasting client relationships and elevate your photography business to a premium brand.
Join photographer Katie Phillips, as interviewed on Episode 574, in this dynamic masterclass to discover how exhibitions can transform your business, turning your art into a powerful client magnet. Learn to strategically plan, promote, and host your own exhibitions to fill your calendar, boost revenue, and create lasting connections with your audience. This course provides step-by-step guidance, marketing strategies, and practical resources to help you run a successful exhibition that builds your brand and generates steady, quality leads year after year.
Struggling to turn your website into more than a digital portfolio? Join expert web designer Alex Vita (Episode 268) in this masterclass tailored for photographers and learn the secrets to creating a Google-friendly site that attracts clients and drives bookings. Packed with actionable strategies, design tips, and SEO insights, this training ensures your website becomes a 24/7 marketing machine—don’t miss your chance to elevate your online presence and grow your photography business!
The Blumes offers The Secrets Of Maximizing Mini Sessions that lets you earn $10k in one weekend!
This jam-packed webinar will teach you SIMPLE steps to easily book clients who are happy to invest hundreds or even thousands of dollars in your mini sessions.
Alex Vita's course, Blogging for Photographers, helps you generate new blog post ideas, write better copy & headlines, do a better job publishing and promoting your posts, and improve your blog's readability, design & SEO.
Want to get serious about sending your newsletter but don't know where to start?
Join Liz Wilcox' Email Marketing Membership. For only $9/month, Liz helps business owners package up their personality and brand, then turns them into emails that people want to read and, and more importantly, purchase from. (interviewed on Episode 434)
Have you considered running a beginner’s photography workshop for people who are your dream client? Workshops are an exceptionally easy, fun and profitable way to network + spread awareness about documentary photography sessions all-in-one. It is your ticket to rapid connection with your potential dream clients adding another 5 figures of income to your business.
The Fearless and Framed Profitable Photography Workshops (discussed on Episode 264) aims to transform any photography business
while helping, profiting, and having fun!
The Breakthrough Mentoring Program is a step-by-step mentoring & implementation program created by Paula Brennan (Episode 416) – a working professional photographer – that shows you the exact blueprint to attract and pre-sell intelligently priced personal brand packages, how to create systems to save your time and build a tribe of loyal repeat clients.
Join Walid Azami (interviewed on Episode 493) as he shares all his secrets, figures, and formulas that have landed him at the top of his game. His Photography Pricing Course showcases proven methods to charge higher rates and get high-end clients. The Secret to Easy Photography (S.T.E.P.) Profits Course will help you master pricing, positioning and packaging your photography products long term and change your business forever.
Photography Guides
Alan Moyle's Spreadsheet/Guide to help you plan your own photography exhibition (discussed on Episode 58)
by Jamie Pfister of The Adore Girls (discussed on Episode 163)
The Contract Shop® creates legal templates, workbooks and courses for creative entrepreneurs, online course creators, consultants, family businesses, coaches, and more to help you start your business off right.
Album Design Software
SmartAlbums is an album builder with thousands of professionally-designed templates for the busy photographer.
SmartSlides is a revolutionary slideshow maker and allows you to embed your slideshow directly on your website or blog.
Photo Editing Software
ImagenAI learns how you edit in Adobe Lightroom, acts as your personalized photo editing assistant and edits your photo in minutes thereby boosting post-production efficiency. (discussed on Episode 412 and Episode 413)
Studio Management Software
A business management software built purely for photographers – hear more about Light Blue in Episode 76 where I interview one of the founders, Hamish Symington
An all-in-one system for photographers combining studio management software with online galleries, album proofing, bookkeeping & more
Recommended Books
Photographers and Sites for Inspiration
