Build a profitable photography business
Listen to the Experts. Learn from the Pros.
Proven strategies from PBX podcast host Andrew Hellmich and his guests
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Let me hand-pick an interview for you
With hundreds of interviews to choose from, where to start can be totally confusing! Let me make it super easy for you!
Click on the button below, answer a few questions, takes less than 30 seconds – I'll come back with the best episodes to start with FOR you.
And yes, these are truly hand picked by me for you â no automation involved.
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Start with these recommended PBX podcast interviews
You don't want my personal help with a couple of hand-selected interviews? Instead, click the button below to check out a page of my favourites.
Interviews that have most affected the businesses of listeners and members.
Fer Juaristi
Kirsten Lewis
Sue Bryce
Jonas Peterson
Ben Chrisman
Noridca Photography
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Listen to the latest episode right here, right now – just click play below!
What's the PhotoBizX Podcast all about?
Join me, as I interview successful photographers from around the world to uncover the facts about running wedding, portrait, pet and headshot photography businesses for profit. You'll hear photographers share more than you've ever heard them share before.
Photographers including Jonas Peterson, Fer Juaristi, Sue Bryce, Ryan Brenizer, Peter Hurley, Gabe McClintock, Luisa Dunn, Ana Brandt, Nordica Photography, Jerry Ghionis, Ben Chrisman, Amy and Jordan, Two Mann Studios plus tons more.
Photographers reveal exactly what they do in their business and how they do it. This is your perfect chance to learn what you don't already know, to shortcut your road to success and save you heartache from some of the tough lessons ahead.
Learn what's working right now – from Facebook and Instagram Ads, Google Ads, SEO, pricing, customer service, referrals, third-party marketing, messenger bots to bridal expos, networking and referrals.
Discover the exact way to market, advertise and promote to attract wedding, portrait, pet and headshot clients every day. Learn pricing, sales techniques, to add on, up-sell or not, what to do when the phone rings and what the experts do when it doesn't.
It's not only photographers! Other guests include leaders in the fields of social media, on and offline marketing, advertising, branding, accounting â all offering real advice aimed squarely at being a successful photographer.
671: Vincent Pugliese – Build a Photography Business That Creates Freedom, Not Just Income
Vincent Pugliese built a successful wedding photography business with his wife, Elizabeth, and in under four years used it to pay off all their debt â including their home. But the more interesting part is what happened next. They walked away from the business. Not because it failed, but because it had done what they needed it to do. In this interview, Vincent shares why more bookings and more revenue donât automatically create more freedom, how photographers can use their businesses to build long-term options, and why relationships may be one of the most valuable assets you can develop. This is a conversation about money, freedom, content, connection and building a photography business that supports your life â instead of quietly taking it over.
670: Ryan Erickson – $315K from Mobile Pet Photography, Instagram Ads and Market Events
Ryan Erickson is back on the podcast after first appearing in episode 587, and a lot has changed. His mobile pet photography business in Colorado grew by 50% last year, hitting $315K in revenue â with much of that growth coming from 42 in-person market events, Instagram ads, and same-day in-person sales from inside his custom-built photography trailer. But this conversation isnât just about growth. Ryan opens up about what it really takes to keep pushing a business forward, where burnout started to creep in, why heâs looking at outsourcing more of the event work, and how heâs thinking differently now about freedom, sustainability, savings, and what the next phase of the business should look like. For photographers chasing more leads, better clients, higher sales, or a business that doesnât wear them down in the process, this is a really honest and practical conversation.
669: Stacey Rolfe – 80% Returning ClientsâĤ Without Discounts or Sales Calls
Most photographers are chasing leads. Posting, boosting, tweaking captionsâĤ hoping something sticks. Stacey Rolfe built a business doing the opposite. Instead of chasing new clients, she built a system that brings people backâyear after year. Last year: 75â80% of bookings were returning clients 25â30% came from referrals And the rest? Mostly warm leads No ads. No pushy sales. No complicated funnels. Just systems, clarity, and an experience that makes rebooking the obvious next step. In this interview, Stacey breaks down exactly how it worksâand why most photographers are making things harder than they need to.
668: Shawn Black – Boudoir Photography Business, Pricing & IPS Strategy
Shawn Black built one of the most successful boudoir studios in the US â photographing over 125 clients a year and generating close to $450K in revenue at its peak. But when bookings dropped by nearly 50%, it forced a shift in how he approached marketing, sales, and client experience. In this interview, Shawn shares whatâs changed, whatâs no longer working, and how heâs adapting to keep his business profitable â while increasing his average sale.
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There's a free and Premium version of the podcast interviews. Premium Members get access to so much more!
What if you were given a roadmap to quit your day job and do what you love? Or some direction on how you can raise your kids, find structure, book more than free sessions and create a real photography business. A business with consistent income, a marketing plan, a profitable price list and real, paying clients.
Sounds pretty awesome. And honestly, you can do this.
I've been doing this for twenty years but I'm not the one you'll be learning from. I started PhotoBizX because I WISHED THERE WAS SOMETHING LIKE THIS WHEN I STARTED MY PHOTOGRAPHY BUSINESS.
Grab the $1 Trial Membership for 30 Days and put me to the test.
Be ready, to be surprised by what's shared in these interviews and inside the Members Facebook Group.
I want to go on and on about the people in this group, the resources, and the material Andrew covers, but I will stop! Honestly, if this goes up as a review, and you read only one line, read this one! Andrew is probably the most influential person I have ever met in regards to my business.
James WhiteAndrew Hellmich goes above and beyond, time and again, to ask the business questions that we all wish we could ask. This podcast is full of actionable advice from all sorts of working photographers. The corresponding FB group is one of the best groups I am involved with.
Alison Lapczuk from CanadaI have launched my first Facebook ad and it still has 3 days to go. I live in a rural part of New Zealandâs south island so my reach is not huge but having said that, I have people wanting to drive for 4 hours to come and see me. Itâs incredible.
Natasha ChadwickAlready in a monthâs time since implementing ideas from PhotoBizX I have generated more bookings and more revenue than I have in months. This moth may truly be my best business month since I started over 3 years ago!
April SovaI absolutely love this community! I have never seen a group that proactively builds each other's businesses.
Duane BorbaSeriously the best photography business podcast out there. If you want to improve your business this is the podcast for you… If you run a Photography business you need to be listening to the photoBizX podcast!
Trey WickYour podcast is the most impressive thing I've come across on the internet. It's completely blown me away. I may not have to quit photography anymore because of the stress. Totally best thing I've done is sign up for the premium membership.