Premium Members, click here to access this interview in the premium area.

Annie Murray of www.murraystudios.com.au hit rock bottom in 2014. Her marriage was over, she had health problems and she hated everything about her life and herself. In her words, she felt like a loser, disgusting, fat, a waste of space… with no friends.

She put a photo of herself up on Facebook and asked – does anybody feel like me? Let me photograph you. Things have taken a dramatic turn since that day.

Finding Your Beautiful was born and Annie found what she was meant to do… She offers Transformation Photoshoot experiences for women just like her. Over 40, struggling with weight and still incredibly beautiful.

She's now teaching photographers wanting to Find Beautiful – in their clients and business.

Here’s some more of what we cover in this interview:

  • What was the catalyst to see Annie’s photography business take off?
  • Annie’s struggles and how her life was remarkably brought back through photography
  • How to respond to massive potential client requests for photography following a Facebook ad campaign
  • How to price your portrait photography packages
  • Using printed reveals and digital reveals for guaranteed sales
  • What is a digital reveal?
  • How to simplify your price list to improve print sales
  • Ideal number of photos to bring into a digital reveal sales session
  • When is the best time to discuss in person sales with clients?
  • Setting photography client expectations from the start
  • The importance of knowing what your clients really want
  • What Annie thinks of the similarity of her work with Sue Bryce
  • How to find your photography style
  • Connecting with your clients is the best marketing strategy
  • Understanding people and how it helps your photography business
  • The importance of learning the human behaviour to know what your clients want
  • What happens during a reveal in a pub and how it works
  • Why Annie doesn’t use plastic sleeves for her photos in her reveal sessions
  • How to price your portrait sessions
  • Should you be able to afford your own photography?
  • When should you charge more?
  • Who should say your photography is good enough to start charging more?
  • How do you connect with your clients and assure them that a photo shoot is not so bad?
  • What happens when someone calls Annie’s studio for inquiries?
  • Finding what the customer wants to establish pricing
  • Annie's suggestions on what clothes to bring for a shoot
  • Why Annie makes her clients cry
  • What photographers are missing with Facebook
  • How to look for connection points with your potential clients
  • How to utilise the information you collect from your market research
  • Observing customer patterns
  • Annie’s requirements before allowing men to join her workshops
  • What’s covered in Annie’s workshop?

Annie Murray Photography Podcast

What’s on Offer for Premium Members

If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version.

If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interview with Annie, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.

Plus, members only interviews which are released intermittently.

You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take what you hear in each episode and put it into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.

You will not find more friendly, more motivated, caring and sharing photographers online.

Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.

And that's not all… you get a set of steak knives… I'm kidding! Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.

Annie Murray Photography Podcast

What is your big takeaway?

Following this interview, I’d love to know if you're taking anything away from what Annie shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.

Annie Murray is one of the most beautiful women I have ever had the pleasure to meet. She is a portrait photographer, business coach, an entrepreneur and an absolute gem of a lady. She has changed the way I see photography and what it means for me to be a portrait photographer. – Michael Teo

If you have any questions that I missed, a specific question you’d like to ask Annie or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.

Annie Murray Photography Podcast

iTunes Reviews and Shout-outs

Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.

Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!

Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.

If you have left a review in the past, thank you!

If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.

Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast  and email me your key words or keyword phrase and where you'd like me to link to.

Annie Murray Photography Podcast

Links to people, places and things mentioned in this episode:

Annie Murray's Website

Annie Murray's 3-day Workshop

Annie Murray Blog

Annie Murray on Facebook

Annie Murray on Instagram

Episode 087: Sue Bryce – How to Make Real Money From Your Photography Business Right Now

Episode 012: Jerry Ghionis – Cooking Up Wedding Photography Success, Don’t Get Caught in the Fire

Episode 005 Premium Only: Michael Teo – Photography Projects Pay Off When You Commit

Michael Teo: 30 Days of Beautiful – Day 24, Annie Murray

Michael Teo: A Mother’s Beauty

Annie Murray Photography Podcast

Thank you!

Thanks again for listening and thanks to Annie for coming on and sharing so much about her business, marketing and thoughts on the future of photography as a business.

When I did digital reveals, people didn’t have to make decisions anymore. So they didn’t have to go home and think about it or measure walls or anything like that. They were just happy to take what I had and sales were effortless. – Annie Murray

If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!

That’s it for me this week, hope everything is going well for you in life and business!

Thanks and speak soon

Andrew