Premium Members, click here to access this interview in the premium area.
Mike Allebach of allebachphotography.com is known as the Tattooed Brides Photographer. In this interview, Mike shares how he has been able to capitalise on this genre including the marketing, pricing and selling involved to create and build a successful photography business. In addition, Mike reveals his next big focus, couples boudoir, and why he feels it's the next big thing for photography business.
When he was in high school, Mike was in a punk rock band. After becoming a wedding photographer, Mike noticed no one had really gone after that market. In 2008 he put together a shoot with tattooed people and things took off from there.
Since then, he's photographed offbeat, gay, trans, straight, straight-edge, roller girl, nerdy, steampunk, punk rock, rockabilly, tattooed, not-tattooed, interfaith and couples with disabilities.
Mike’s writing and photography have been featured in over 100 blogs, newspapers & magazines. His articles have been read over 1/2 million times!
I think you'll love and learn from this interview with The Tattooed Brides Photographer.
Here’s some more of what we cover in this interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interview with Mike, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus, members only interviews – one of which will go live next week.
You'll also receive access to the members only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take what you hear in each episode and put it into action. There are also FB live video tutorials, role play interviews and special live interviews happening in the group.
It’s a nice feeling to know that in that group, it’s like I have friends from all around the world who all support each other. – Anthony Gauna, Premium Member and San Antonio wedding photographer.
You will not find more friendly, more motivated, caring and sharing photographers online.
And that's not all… you get a set of steak knives… I'm kidding! Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Mike shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in todays episode.
I’m enjoying getting to run a business more like a business. – Mike Allebach
If you have any questions that I missed, a specific question you’d like to ask Mike or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
iTunes Reviews and Shout-outs
Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners means more interviews and ultimately a better show.
If you have left a review in the past, thank you!
If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your key words or keyword phrase and where you'd like me to link to.
Here's one of the latest reviews:
Tony from This is my life
In iTunes by Tony This is my life from DownUnder on June 22, 2017
Gidday Andrew, I am not your typical listener, as apart from the occasional head-shoot and portrait of my clients for the cover of their book/Album that I produce, I am not a portrait or wedding Photog. (although I have shot dozens of weddings in a previous life and never again LOL).
I have found though that because you mix it up a fair bit with SEO, Marketing, general business as well as the general interviews with wedding and portrait pros, that I find I get quite a lot out of most interviews, I am primarily these days producing Video 80% and aside from it not being as saturated and far better margins than stills that my fairly unique business is centred around video.
All that said, your podcast has many aspects that I find relative and thoroughly enjoy it aside from getting a lot out of it. Keep up the great work and keep mixing it up.
Cheers Tony
PhotoBizX Premium Membership Specials!
It's rare to see a special price for the Premium membership but there's two options available to you until July 1st 2017.
Facebook Ads Course + The 12 Month Premium Membership – normally $297… NOW $197 – click here to get access. (this special offer reverts to the $120 12 month membership after the first 12 months).
The 12 Month Premium Membership – normally $200… NOW $147 – click here to get access.
(this special offer reverts to a $120 12 month membership after the first 12 months).
Click here to learn more about the Facebook Ads Course.
Click here to learn more about the Premium Membership and how you're missing out as a free listener.
Included with your membership is:
- Access to the secret Members Only Facebook Group.
- Access to the MasterMind Group spreadsheet to join or start a mastermind group.
- Access to the members only resource page with extra discounts, promo codes and downloads.
- Access to your personal Premium RSS Feed URL to hear the full interviews each week and have them delivered automatically to your phone.
- Access to the Premium Only interviews.
NEW Product review and suggestion segment
After the topic of recommended business resources and products for pro photographers came up in the Members Facebook Group, I'm delighted to announce this new segment kicks off in todays episode thanks to Edmonton portrait photographer, Amanda Schulz of ACS Studios.
Amanda will be familiar to Premium and long term listeners after her interview for episode 144 of the podcast – How to find your way as a portrait photographer where she introduced and went into detail about how her 30 Days of Gorgeous Project works to generate a great photography income in addition to her full time teaching career. The same project Michael Teo has used and shared in his recent premium only interview.
Amanda, as you'll hear, is one of the most organised people I know so it was no surprise when she quickly suggested The Passion Planner as a great product and would be perfect for this new segment.
The biggest concern by members was this segment would become a product pushing segment as a way to encourage spending on products you don't really need or a way to get “hidden” advertising into the show. That is definitely not the plan and you'll be happy to know the Passion Planner is available free!
Although not always possible, the pan is to have you (listeners and members) come on and talk about the products you're using in your business you can't live without.
Thanks again Amanda for kicking off this segment!
Links to people, places and things mentioned in this episode:
Mike Allebach's Couples Photos Page
Mike Allebach's Couples Bourdoir Guy on Instagram
28 Couples Boudoir Photos That Capture The Steamier Side Of Love
Episode 041: Steve Saporito – The Doctor of Portrait Photography Success… Is In Session
Episode 072: Steve Saporito – How to Generate Terrific Sales for Portrait Photographers
Thank you!
Thanks again for listening and thanks to Mike for coming on and sharing so much about his business, marketing and thoughts on the future of photography as a business.
If you have an idea, you can run with it. – Mike Allebach
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon
Andrew
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