Premium Members, click here to access this interview in the premium area.
Kate Ahl of www.simplepinmedia.com is a Pinterest expert and strategist — in this interview, she shares actionable Pinterest tactics for photographers in business.
Over the years of recording interviews, Pinterest gets mentioned only once or twice each year and seems to fall off the radar for photographers quickly. You might be using Pinterest for yourself — for inspiration, to catalogue looks, poses and styles you love and might like to emulate. What about utilising the platform to attract and connect with potential clients?
I was hoping Kate would help provide some answers around the platform and convince us one way or the other if we should or shouldn't be investing our time and effort into Pinterest.
The great news is Kate is a Pinterest master! She is the owner and founder of Simple Pin Media, a Pinterest management and marketing company.
Through her company's work with over 700 different Pinterest accounts, they take a data-driven approach to designing Pinterest strategies to help their clients and students find their perfect clients with Pinterest.
She teaches simple, actionable Pinterest marketing strategies to help business owners through her website and podcast, which she delivered in this interview.
Here's some more of what we covered in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You never want to post an image to Pinterest without a link to the destination. – Kate Ahl
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Kate shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, and what you plan to implement in your business as a result of what you heard in today's episode.
Start ugly because you're going to get beautiful later. It's just going to evolve over time. – Kate Ahl
If you have any questions that I missed, a specific question you’d like to ask Kate or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
iTunes Reviews and Shout-outs
Each week I check for any new iTunes or Google reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes and Google are the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Pinterest users mostly looks at the image. They don't really read. – Kate Ahl
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.
Here is the latest review:
★★★★★ PhotoBizX is a photography podcast anomaly
Via Apple Podcasts from Naples Florida Family Photographer, Michelle Tricca in the USA on April 30, 2022.
Don’t know what other accolades I can add that haven’t already been established from other equally as impressed listeners who clearly value PhotoBizX.
Andrew does an impressive job producing this podcast and interviewing with genuine interest and probing questions that help the guests reveal.
Links to people, places and things mentioned in this episode:
Thank you!
Thanks again for listening and thanks to Kate for sharing her thoughts, ideas and experiences on utilising Pinterest to help photographers grow their business by utilising the platform tactfully and with a goal in sight.
Know your why and know your target. Give it 6 to 8 months then evaluate. Look at your data. Did it work? Did it not work? But definitely, see it as one spoke on the wheel, not unlike Instagram or Tiktok. – Kate Ahl
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon
Andrew
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