Premium Members, click here to access this interview in the premium area.
Megan DiPiero of www.megandipiero.com and www.megandipierocoaching.com is most likely someone you know or know of…
She has a thriving Facebook Group where she helps photographers increase their sales and grow their businesses.
She's a coach and mentor with a ton of experience and success story runs on the board.
… and now an author of a brand new book called:
She Sells: The Empathy Advantage – How to Increase Profits and Give Clients What They Really Want
In addition, and importantly, she's a working and very successful photographer.
When I was contacted for this interview by her husband Eric, I asked is if she is still shooting?
He replied… yes, still shooting a couple of times a month, but we've brought on a partner to run the photography business full time. For what it's worth, the photography business is over $500k in revenue in 2021.
In this interview, learn why you need to go high-end with your photography business or get ready to fail.
Here's some more of what we cover in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
No one wants to be solicited to, but they do want to hear from a friend who cares. So, you have to take the time to make the friendship first; get to be that person that they know, trust, and like. Once you've earned that, now you can invite them in. – Megan DiPiero
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Megan shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
You can't wait for fear to be over before you act. You have to act through the fear. – Megan DiPiero
If you have any questions that I missed, a specific question you’d like to ask Megan or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
TRAINING THIS WEEK — Make this year your best yet!
Don't know where to start or want help creating your photography business plan for 2022, I've got you covered!
In a couple of weeks, photography business coach Jeff Brown is presenting a live training session for PhotoBizX members and listeners.
If anyone knows how to plan, it's Jeff and his ex-military ways.
Jeff recently released a book (available via Amazon)… The Ambitious Photographer's Journal — perfect to help plan your business year.
His journal is what prompted me to ask him to deliver some training on preparing for your best year in business yet.
Photography Business Goal Setting for 2022
The live training is happening via Zoom: https://us02web.zoom.us/j/88132322000
Here's a link to your local time which is 6am AEDT on January 20th.
Sorry Aussie photographers, I know it's early for us!
What's the Cost?
There is no charge to attend the training — I'm trying something new for this one… pay what you think is fair.
That's right, turn up to the live training and pay what you feel it was worth afterwards. No pressure and totally up to you.
The main thing for me is you have a plan and everything you need to make 2022 your best year in business!
Hope to see you on the live call.
You can find Jeff's book here.
iTunes Reviews and Shout-outs
Each week I check for any new iTunes or Google reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes and Google are the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.
Here are the latest reviews…
★★★★★ The most helpful and ego-less community of members
Via Google Reviews by Atlanta portrait photographer, Mike Glatzer in the USA on January 13th, 2022.
I've been listening to Andrew's podcast for several years now and it routinely delivers. This is hands down the best photography business podcast around and is one of the biggest contributors to my growth and success as a photographer.
Andrew constantly interviews phenomenal guests who are either photography experts willing to share anything and everything about their businesses, relatable up and coming photographers that walk through what they're doing that's working so that others can learn from their adventures, and guests who are not photographers by trade but have insights and information that are insanely helpful for this industry and for business owners in general.
On top of all of this, Andrew himself is one of the most genuinely generous and helpful people around. He really cares about his community of listeners and routinely goes out of his way to help everyone, providing answers and insights from his experience or connecting you to guests he's already interviewed from the podcast if you're a member.
For the amount and quality of information constantly delivered, the most helpful and ego-less community of members I've experienced, and a host who authentically cares about providing incredible content to his audience, the PhotoBizX podcast and associated membership are worth every penny and then some!
★★★★★ AMAZING!!!!!!!!!!!!!
Via Apple Podcasts by Adam Grey, a super talented pet photographer in Kent, in the UK on January 4th 2022.
I just wanted to say thank you so very much for the incredible PhotoBizX Podcast and amazing PBX community. It truly has been life-changing, meeting some of my new friends here in this awesome group that are always willing to help each other out no matter what their needs or issues may be — we've had everything from financial troubles on up (and even down).
And all those tips we've learnt along the way…wowzaaazzzingggg!! Especially when they come from such knowledgeable sources as you! They really make a huge difference especially during these tough economic times where one bad decision can send someone spiralling downward.
It has been life-changing.
I've met some of my best friends through this group!
PhotobizX is the Google of Photography. With Andrew's weekly content for two years, I've been able to turn my hobby into a full-time job and he even offers advice on marketing or business when we need it!
His Facebook messages are always quick enough that you can get them in less than 3 minutes max if needed – which makes him great!
THANKYOU!!!!!!
Links to people, places and things mentioned in this episode:
Megan DiPiero Photography on Facebook
Megan DiPiero Coaching Website
Megan DiPiero Coaching on Facebook
Rise to the Top! with Megan DiPiero Facebook Group
She Sells: The Empathy Advantage – How to Increase Profits and Give Clients What They Really Want by Megan DiPiero (Kindle Edition)
The Like Switch: An Ex-FBI Agent's Guide to Influencing, Attracting, and Winning People Over by Jack Schafer
Thank you!
Thanks again for listening and thanks to Megan for coming on to share her thoughts, ideas and experience on creating a super successful photography business by focussing on delivering the absolute best service you can, making connections and going well above the average in everything you do.
Everybody is going to find their thing. And that's why you don't have to be for everyone. You just have to be for the people who want what you're offering. – Megan DiPiero
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon
Andrew
Bought the book. Bought the course. Joined the Facebook group. Megan’s husband told me I’m not a serious business because we don’t market ourselves as “luxury” …. Don’t waste your money.
Hi Scott – sorry to hear about your experience, that doesn’t sound great at all.
Let me know if there’s anything I can help with or if you’d like me to recommend an interview or two to help with whatever it is n your business that you’re currently focused on.
Speak soon
Andrew