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Premium Members, click here to access this interview in the premium area. Anna Hardy of www.annahardy.co.uk is one of the UK's leading family photographers. In the last ten years, she's built a highly respected and successful photography business, first with weddings, later with families and creative brands. In this interview, Anna shares exactly how she made the successful transition from wedding to family portrait photography, including her advertising, marketing and pricing methodology that all stemmed from a full rebrand [...]

Premium Members, click here to access this interview in the premium area. Caitlin McColl of www.ragamuffinpetphotography.com.au shares how to run profitable book projects for portrait and pet photographers. Caitlin has been running a successful pet photography business for years and in this interview shares one her most lucrative business and charitable strategies - photography book projects. In the interview, Caitlin goes into detail on how to structure your book project, no matter the genre you focus on, for maximum sales, profit and fundraising [...]

Premium Members, click here to access this interview in the premium area. Elena Blair of  www.elenasblairphotography.com discovered photography when looking for an outlet after her home was broken into which she says was one of the most violating experiences of her life. She is now obsessed with capturing families and newborns in a way that is artistic, real, romantic, and full of life. Her other passion is showing women they can pursue their dream to become a photographer and [...]

Premium Members, click here to access this interview in the premium area. Michael Hauge of  www.storymastery.com works with people who want to change lives and make more money, by telling compelling stories. He is one of Hollywood’s top coaches and story experts and has worked on projects starring (among many others), Morgan Freeman, Julia Roberts, Tom Cruise and Reese Witherspoon. In this episode, Michael shares the storytelling formula you can apply to any of your copy in a [...]

Premium Members, click here to access this interview in the premium area. Scott Wyden Kivowitz of www.scottwyden.com and www.imagely.com is a US-based blogger, photographer and an educator. He's the author of a bunch of photography book and the Chief Community Officer at Imagely - a company that makes WordPress themes, plugins and does hosting for photographers. Scott says he believes in sharing knowledge any way possible and educating without fluff, in a straight to the point easy to understand style - [...]

Premium Members, click here to access this interview in the premium area. Allison Redmon of www.allisonredmonphotography.com is an American expat, documentary day in the life (DITL) film & stills photographer based in Saudi Arabia. In this interview, learn her beautifully seamless way of using photography classes to book portrait clients for her family photography and film business. Allison and I started chatting via email and in one of those messages, she said something that had me requesting this interview immediately afterwards. She wrote... [...]

Premium Members, click here to access this interview in the premium area. Dan McClanahan of McClanahan Studio has a totally different view to marketing, advertising and attracting new clients to most senior photographers... really, different to most every other photographer. In terms of marketing, everything he does is planned to be in person versus print or web ads. His aim, give people experiences that are cool and get them hooked. Before you start listening to this interview with Dan - you [...]

Premium Members, click here to access this interview in the premium area. Jeff Brown of Focus On Marketing photographed over 750 weddings and is now helping photographers with their marketing, social media and business in general. A big focus of this episode revolves around how you can positively influence the photography buying decisions of your prospective clients with your social media accounts. I'm always wary about bringing on a photographer who has moved into coaching photographers but if [...]

Premium Members, click here to access this interview in the premium area. Stacey Brown Randall of www.growthbyreferrals.com is not a photographer but a Business Growth Accelerator. Stacey developed the Growth By Referrals strategy after figuring out how to grow her own business. Now she works with other business owners to help them do the same. Her mission is to help people make more money and find more time. I chased Stacey up for this interview after hearing the [...]

Premium Members, click here to access this interview in the premium area. Louise Downham of www.louiserosephotography.com is a London based newborn and family photographer who has been shooting professionally since 2010, and has photographed over 1000 children! In this interview, learn exactly why Louise believes marketing your photography business on a micro level is the key to success and much faster than targeting large surrounding areas. Then, hear exactly how she has approached this kind of marketing and how you [...]