Premium Members, click here to access this interview in the premium area.
John Warrillow of www.builttosell.com is the author of the best-selling book Built to Sell: Creating a Business That Can Thrive Without You.
The book was recognized by both Fortune and Inc. as one of the best business books of 2011 and has been translated into 12 languages.
Recently, he authored another book: The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top.
He is also the founder of The Value Builder System™, software for building the value of a company used by thousands of businesses worldwide.
And host of Built to Sell Radio, ranked by Forbes as one of the world’s 10 best podcasts for business owners.
In this interview, learn what you need to do and how to build a photography business worth selling, if your photography business is saleable or even worth selling.
Here's some more of what we cover in the interview:
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
Selling a photography business is less about the revenue and more about how the revenue is generated. – John Warrillow
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group. You will not find more friendly, more motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what John shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
If the business is dependent on you as the photographer, it's not saleable. – John Warrillow
If you have any questions that I missed, a specific question you’d like to ask John or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
The Blumes Mini Session Course
If you love what you heard from both Phillip (last week) Stephanie today, and want to learn more about this approach to profitable mini sessions in the way of a course/roadmap, it's available here: https://photobizx.com/minis
IMPORTANT: PhotoBizX Members get a 25% rebate on this course. You need to purchase via the link above, then send me your receipt and PayPal email address, so I can organise the rebate.
iTunes Reviews and Shout-outs
Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy and your phone will be perfect. Click record and tell me how PhotoBizX has made a difference to you and your photography business.
Links to people, places and things mentioned in this episode:
http://builttosell.com/photobizx
Built to Sell Radio on YouTube
Episode 420: Kim Hamblin – How to build a photography business to sell
Thank you!
Thanks again for listening and thanks to John for coming on to share his thoughts, ideas and experience on how to build a photography business to something that is not only profitable but saleable.
Contracts are going to add a lot of value to the business but it's still a saleable company without contracts. – John Warrillow
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon
Andrew
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