Clive Hawkins is our guest and he's a marketing professional who has spent over 20 years working in direct marketing and online marketing. He launched his own web marketing business in the UK in 2000 and has since opened an additional office in Australia, and specialises in search engine marketing campaigns. He has been running training courses since 2002, and is an expert in Google Analytics and that's exactly what we discuss in today's interview.
Here's some more of what we cover:
If you didn't have the chance to listen to this episode while logged onto your analytics account, I strongly urge you to re-listen with your analytics dashboard open so you can follow along with Clive's instructions. The only way to learn this stuff is by actually doing it and learning your way around the figures and charts is a sure way to really improve your webiste and have it actually converting visitors into customs… the sole reason we have a business website.
What's on Offer for Premium Members
If you're a premium member, you should have received an email with links to your version of this episode where you can hear lots more implementable content from where we dive deeper into some of the earlier topics plus some new ones that I pushed hard for that include:
What is your big takeaway?
Following this interview, I'd love to know what your biggest takeaway is – what is the one thing that you'd like to implement or learnt from what was shared? Let me know by leaving your thoughts in the comments below.
If you have any questions that I missed, a specific question you'd like to ask or if you just want to say thanks for coming on the show, feel free to add them below.
If you'd like an easy way to show Clive your thanks, and support for the show at the same time, click the link to create a tweet and automatically let him know you're listening: https://photobizx.com/tweet
The Resources Page
Remember the ever expanding resources page that has a listing of products, programs, hardware, books and directories mentioned in each episode of the show. If you’re looking for something that a guest has mentioned on a previous episode but just can’t remember who or what it was – you’ll find it listed in order on the resources page.
Don't feel your comments have to be long, involved or gushy, an honest opinion is all I ask. Don't be shy about leaving your business name in the review either – that way I can add a link in the show-notes and show my appreciation with a proper thanks and a Google loving back-link to your website.
Get in Touch or Leave a Voicemail Message
If you'd like to get in touch, ask a question or make a suggestion for the show, you can email me [email protected], find me on Twitter https://twitter.com/andrewhellmich or on Facebook at https://photobizx.com/facebook – I'd love to hear from you!
Links to people, places and things mentioned in this episode:
Also to confirm the contact /website details, I can offer the free Analytics assessment through this site:
http://www.webanalyticsworkshop.com.au
http://analytics.blogspot.com.au
Occam's Razor by Avinash Kaushik
Tag a Selfie on Instagram
If you're on Instagram, get involved and join the fun with other PhotoBizX listeners and post a selfie and hashtag your photo #photobizx. I'll be picking a random listener to win a free 6 month premium membership in 3 or 4 weeks time.
That's it for me this week, hope everything is going well for you in life and business!
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Thanks and speak soon Andrew
Hey Andrew… today’s session did not work for me .. may be I was already aware about the info provided. But it may be useful for others .. anyways enjoy your vacation.
Andrew, I want to thank you for yet another excellent interview. I have been using Google Analytics for years and many of the data fields were a mystery to me as they were to you too. Clive really helped me clear some of my questions and provided invaluable information. Seriously, a big thank you to you and to Clive for this podcast which has helped me better understand how my website is doing.
Hope you’re having a ball in your holiday in France !!!!
Great to read your comments on this episode Noel – my hope was that this would be a super helpful episode to listeners. Maybe not as “glamorous” as some others but really useful. I certainly learnt some things!
France was unreal! Thanks 🙂
I’m enjoying your Instagram feed of your ride in the French Alps!
Thanks Joey – I had a blast!
Love this episode, but it’s hard to know exactly what to do with all that info.