Andrew Hellmich

About Andrew Hellmich

Andrew Hellmich is the owner and principal photographer of Impact Images - the leading wedding and portrait studio of the Central Coast. A frequent blogger and podcaster on all things weddings. Andrew has written an eBook/wedding guide for brides looking for hints, tips and advice to have the best wedding day possible.

Taking the Leap To Full Time Photographer with Israel Baldago

Plenty of questions, comments, ideas and requests for help or advice come in via email and messenger from listeners and they often require detailed replies. I usually hear the replies are helpful which got me thinking about how to share this information more freely and make it accessible to any photographer in a similar position to the question asker. One thing I have found is most issues photographers face are not solely unique. So... to kick things off in the first of [...]

By | 2017-02-27T10:01:54+00:00 February 24th, 2017|Blog|2 Comments

208: Milton Gan – The Business and Art of Wedding Albums

Premium Members, click here to access this interview in the premium area. Milton Gan of is a Sydney based wedding photographer who works alongside his wife Amy in their business. When you check Milton's website, you'll immediately see he's passionate about wedding albums and how important they are to his clients. You'll also notice they are included in all of his collections. In this interview, Milton shares his views on the business and art of wedding albums. It’s my belief [...]

By | 2017-04-01T13:41:54+00:00 February 20th, 2017|Podcast|2 Comments

207: Brian Bossany – Smile if You Want More Wedding Photography Bookings

Premium Members, click here to access this interview in the premium area. Brian Bossany of was a bit of a mystery to me before this interview. I always do some research to get a better idea of who I'm talking to and what direction to take from the start for each podcast episode. I could see he's married with three young children. He shoots weddings and engagements. Seems to always be sporting a cracking big, happy smile and is super busy with [...]

By | 2017-04-01T13:45:35+00:00 February 13th, 2017|Podcast|0 Comments

TPX17: Craig George – Giving Up on Digital and Moving to Film for Wedding Photography

Craig George of was interviewed for episode 140 of PhotoBizX podcast in one of the most downloaded episodes where he shared how he rose from nothing to a fully booked destination wedding photographer in one year! Last month, I saw a social media post from Craig that he is giving up on digital photography and moving to film. This goes for all future bookings and any existing bookings who want him to shoot film for their wedding. He's [...]

By | 2017-02-08T14:05:23+00:00 February 8th, 2017|Xperiments|1 Comment

How To Create a Facebook Ad inside the Ads Manager for the FB AD Challenge

Since interviewing photography business coach, Bernie Griffiths, when he delivered the Facebook Ad challenge to PhotoBizX listeners, it's become one of the most used and successful strategies to book portrait, engagement, pet Questionnaire family photography sessions. Although Bernie covered exactly how to structure your ad, we didn't really delve into how to create your ad inside Facebook. Sure, boosting a post is one way (and it's becoming better), the advantages of creating your ad inside the Ads Manager or with the Power [...]

By | 2017-02-09T16:38:27+00:00 February 8th, 2017|Blog|0 Comments

206: Edwina Robertson – Doing Good, Being Good and Really Living Life as a Photographer

Premium Members, click here to access this interview in the premium area. Aussie country girl,  Edwina Robertson of is all personality and an inspiring entrepreneur who happens to have found photography... first weddings, now family portraits. 'Eddy' is doing good, being good and really living life as a photographer. On her about page she starts off with... "Hi, I'm Eddy. You can call me Edwina if you must but by the time your wedding comes, we'll be like sisters.... Or at [...]

By | 2017-04-01T13:48:20+00:00 February 6th, 2017|Podcast|2 Comments

How To Approach A Photographer or Photography Studio For Work

I recorded the video below a few years ago and stand by the content as much as the day I recorded it. The video was made in response to all the BAD requests I was receiving to work with Impact Images. These applications were usually via email for paid work, shooting, assisting, carrying bags, work experience, anything. The quality of enquiry was ridiculously bad. From generic emails addressed to no-one, addressed to the wrong studio altogether (yes, I've had job [...]

By | 2017-02-04T15:12:54+00:00 February 4th, 2017|Blog|0 Comments

205: Daniel Usenko – Is SmartSlides Finally the Answer to Building Slideshows for Photographers

Premium Members, click here to access this interview in the premium area. Daniel Usenko of Pixellu, the company behind SmartAlbums and now SmartSlides has been shooting weddings for over 10 years and and co-founded Pixellu to build SmartAlbums in 2012. He continues to shoot today and I'm rapt to be able to interview him for this bonus episode prior to the release of the latest and hopefully the greatest slideshow software for working photographers. The average time to make [...]

By | 2017-04-01T13:56:38+00:00 January 31st, 2017|Podcast|3 Comments

204: Richie Schwartz – Pet Photography Business The Right Way

Premium Members, click here to access this interview in the premium area. Richie Schwartz of is America's most experienced pet photographer. He founded and owns Pets Photography Studio, one of the largest pet photography companies in the U.S and things took off after partnering with other pet related businesses. His work is studio-based but mobile so he can be where the pets are. I contacted Richie immediately after receiving two separate messages from a premium listener: I'm a member of [...]

By | 2017-04-01T14:08:02+00:00 January 30th, 2017|Podcast|0 Comments

203: Neale James – The Business of PhotoFilms for Photographers

Premium Members, click here to access this interview in the premium area. Neale James of is a former BBC Radio 1 broadcaster and his background in sound, combined with his documentary photography style has seen him become the pioneer of wedding Photofilms. Neale was recently a guest on the Photography Xperiment Podcast where we explored Neale’s work, in particular, Photofilms and how they have played a major role in his life and business. If you're unfamiliar with the term [...]

By | 2017-04-01T17:40:14+00:00 January 23rd, 2017|Podcast|16 Comments