Rachel Brenke of www.thelawtog.com is today's guest and the topic, of course, is the law and how it applies to photographers and photography today – copyright law, privacy laws, contracts, GDPR, usage and image rights, trademarking, business structure and how to apply and use the law in your photography business.
Rachel was originally interviewed for episode 18 of the podcast and my introduction went like this…
Here's a massive understatement – my guest on the podcast today, is a busy woman! Three kids, a husband, a newly published book, a photography industry speaker, a law practice and a portrait photography business, all while relocating every few years to a new location.
Today, she is as busy as ever with 5 kids! Multiple businesses and survives by living to a tight schedule.
She is a lawyer and business strategist, an industry speaker, photographer and blogger.
Here’s some more of what we cover in the interview:
- A quick overview of Rachel’s life since the previous podcast
- The importance of utilising a schedule within your business for your family
- Is scheduling your family time first, detrimental to your business success?
- Tools that Rachel uses for her scheduling
- What is GDPR?
- Does GDPR affect photographers around the world and how does it really affect photographers?
- What is the goal of GDPR and do photographers need to be concerned?
- What is data breach protection and how it works for your website
- Are the photos you take subject to GDPR?
- Which takes precedence, copyright law or GDPR?
- Does copyright law allow any photographer to use their client’s photos however they want?
- Will a well written, multiple page contracts scare your clients away?
- Rachel’s Law Tog services and templates
- Do clients own the copyright to their images if they refuse to sign your contract?
- Rachel’s advice on copyright for wedding and portrait photographers
- Can any one person in a family sign a contract on behalf of the family?
- Can you use your clients photos and sell them to a third party?
- Do your second shooters have rights over the images they took while shooting for you?
- Rachel’s recommendation on how to correctly structure your business
- When should a photographer get a trademark for their business?
- Important points to understand about the priorities and uses of trademarks
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full length and more revealing version where you hear the absolute best tips and advice from every guest.
I like to lump everything together, it becomes really inefficient when you’re all over the place so, scheduling and sorting everything is the only way that I can keep up and for my family to keep up with what I am doing also. – Rachel Brenke
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to an amazing back catalogue of interviews and ALL future interviews delivered automatically to your phone or tablet.
Plus special member-only interviews.
You'll also receive access to the members-only Secret Facebook Group where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. There are also FB live video tutorials, role-play interviews and special live interviews happening in the group.
You will not find more friendly, more motivated, caring and sharing photographers online.
Joining a Mastermind Group (encouraged by Andrew) has been incredibly valuable and fun, I look forward to connecting with my group members every week. Jina Zheng, Premium Member and Melbourne Children photographer.
And that's not all… you get a set of steak knives… I'm kidding!
Seriously though, that's not all. In addition to everything above, you'll get access to and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Rachel shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, let me know by leaving your thoughts in the comments below, let me know what your takeaways were, what you plan to implement in your business as a result of what you heard in today's episode.
I encourage you to put family in your personal goals, into your calendar and your schedule first and let business come in around that. – Rachel Brenke
If you have any questions that I missed, a specific question you’d like to ask Rachel or if you just want to say thanks for coming on the show, feel free to add them in the comments area below.
iTunes Reviews and Shout-outs
Each week I check for any new iTunes reviews and it's always a buzz to receive these… for a couple of reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they really are helping you improve your photography business. That's awesome!
Secondly, iTunes is the biggest search engine when it comes to podcasts and it's your reviews and ratings that help other photographers find PhotoBizX. More listeners mean more interviews and ultimately a better show.
If you have left a review in the past, thank you!
If you haven't and you'd like to, head to https://photobizx.com/itunes and you can leave some honest feedback and a rating which will help both me and the show and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Links to people, places and things mentioned in this episode:
Thanks again for listening and big thanks to Rachel for coming on and sharing so much about the law and how it applies to photographers today.
I feel like contracts not only provide that legal protection, they also provide that professionalism and confidence building to help you in your business. – Rachel Brenke
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week, hope everything is going well for you in life and business!
Thanks and speak soon